And so it begins...

Posted by Lara Wood on 7 September 2011

The other day, someone asked me how long I’d been at Revolution and I was about to deliver my standard line of “I just started” when I realized that’s not really true anymore. In fact, I’m not even the newbie anymore (love ya Carey : )

That revelation was quickly followed by another one. When I arrived at Revolution it didn’t take long to build a lengthy “to do” list. Some projects came in, some clients needed social media training, some cool proposal opportunities came up, and an evaluation and overhaul of our own digital strategy was on the plate as well. The problem is, it’s easy to put work on our own public-facing digital strategy aside to some extent, because I didn’t set a target for when this would be done.

The reality of a digital presence is that it needs to be constantly evolving, and as your company grows and changes your digital presence should change with it. Our website and social media strategy in their current form served a specific purpose – it’s just not the purpose we need them to serve right now.

So here’s the plan: We’re making this makeover happen. We want you to see what we can do in this space. We’ve set an aggressive target of the first week of October and to keep us honest, we’re inviting you – our clients, friends, visitors (and maybe potential clients) – to come along for the ride.

We’ll be using this blog to document our “renovations” through a variety of topics including usability, SEO, analytics and others. We’ll probably even be sharing a little free advice that we would normally charge for (hey…I’m new to the agency side : ). We welcome your comments and opinions, so bookmark the blog, share it with your friends, follow the Revolution Evolution and tell us what you think.